Jose Borghi is one of the most influential advertising individuals in Brasil; he is the founder of Mullen Lowe Agency. Borghi is an erudite scholar; he graduated from PUC-Campinas receiving a degree in advertising and propaganda. He is gifted with a great personality, and therefore he maximizes it to the lid he has been featured in campaigns concerning advertisement, for example, the Mammal of Parmalat this is the influence that still sticks in the minds of Brazilians.
The spirit that Borghi hard was incredible just after leaving the school he started building her career little by little that was in 1989 at an advertising agency called StandartOgivily. He kept his dream alive he worked towards achieving his goals of owning an advertising company one time.Jose knew that nobody was going to give him a loan or any contribution to start his agency. This made him strong pre-assuming that he had realized his potential but to reach his goals he knew the hard work and perseverance that would leave behind his success.
Finally, Borghi made it through, his agency is a success, and because of his principles he has been accredited by many and recognized institutions globally. Of late Mullen agency and Lowe group have merged to offer better services to clients and forming a new company Ad agency called Mullen Lowe Brazil.
Commitment, dedication and passion are the virtues of competent rich people like Jose Borghi. What matter is how bad you want to accomplish your dreams it doesn’t whether you are broke it takes courage to go after your dreams.